The Mindset List


Each year Tom McBride a professor of English and Keefer Professor of the Humanities and Ron Nief,  emeritus director of public affairs at Beloit College get together and create the mindset list.   The list came about in 1998 when these two men felt it was important that the professors at Beloit college have a good understanding of the mindset of the incoming freshman class.

If you have never read the mindset list before, you are missing out, especially if you are an educator.  Because the reality is, we often times get tunnel vision about our students having certain assumptions about how they think and what they perceive as “normal.”

This years mindset list hit a nerve for me on certain ideas.  But before I elaborate, read it for yourself;

The Beloit College Mindset List for the Class of 2014

Most students entering college for the first time this fall—the Class of 2014—were born in 1992.

For these students, Benny Hill, Sam Kinison, Sam Walton, Bert Parks and Tony Perkins have always been dead.

1. Few in the class know how to write in cursive.

2. Email is just too slow, and they seldom if ever use snail mail.

3. “Go West, Young College Grad” has always implied “and don’t stop until you get to Asia…and learn Chinese along the way.”

4. Al Gore has always been animated.

5. Los Angelenos have always been trying to get along.

6. Buffy has always been meeting her obligations to hunt down Lothos and the other blood-suckers at Hemery High.

7. “Caramel macchiato” and “venti half-caf vanilla latte” have always been street corner lingo.

8. With increasing numbers of ramps, Braille signs, and handicapped parking spaces, the world has always been trying harder to accommodate people with disabilities.

9. Had it remained operational, the villainous computer HAL could be their college classmate this fall, but they have a better chance of running into Miley Cyrus’s folks on Parents’ Weekend.

10. Entering college this fall in a country where a quarter of young people under 18 have at least one immigrant parent, they aren’t afraid of immigration…unless it involves “real” aliens from another planet.

11. John McEnroe has never played professional tennis.

12. Clint Eastwood is better known as a sensitive director than as Dirty Harry.

13. Parents and teachers feared that Beavis and Butt-head might be the voice of a lost generation.

14. Doctor Kevorkian has never been licensed to practice medicine.

15. Colorful lapel ribbons have always been worn to indicate support for a cause.

16. Korean cars have always been a staple on American highways.

17. Trading Chocolate the Moose for Patti the Platypus helped build their Beanie Baby collection.

18. Fergie is a pop singer, not a princess.

19. They never twisted the coiled handset wire aimlessly around their wrists while chatting on the phone.

20. DNA fingerprinting and maps of the human genome have always existed.

21. Woody Allen, whose heart has wanted what it wanted, has always been with Soon-Yi Previn.

22. Cross-burning has always been deemed protected speech.

23. Leasing has always allowed the folks to upgrade their tastes in cars.

24. “Cop Killer” by rapper Ice-T has never been available on a recording.

25. Leno and Letterman have always been trading insults on opposing networks.

26. Unless they found one in their grandparents’ closet, they have never seen a carousel of Kodachrome slides.

27. Computers have never lacked a CD-ROM disk drive.

28. They’ve never recognized that pointing to their wrists was a request for the time of day.

29. Reggie Jackson has always been enshrined in Cooperstown.

30. “Viewer Discretion” has always been an available warning on TV shows.

31. The first home computer they probably touched was an Apple II or Mac II; they are now in a museum.

32. Czechoslovakia has never existed.

33. Second-hand smoke has always been an official carcinogen.

34. “Assisted Living” has always been replacing nursing homes, while Hospice has always offered an alternative to the hospital.

35. Once they got through security, going to the airport has always resembled going to the mall.

36. Adhesive strips have always been available in varying skin tones.

37. Whatever their parents may have thought about the year they were born, Queen Elizabeth declared it an “Annus Horribilis.”

38. Bud Selig has always been the Commissioner of Major League Baseball.

39. Pizza jockeys from Domino’s have never killed themselves to get your pizza there in under 30 minutes.

40. There have always been HIV positive athletes in the Olympics.

41. American companies have always done business in Vietnam.

42. Potato has always ended in an “e” in New Jersey per vice presidential edict.

43. Russians and Americans have always been living together in space.

44. The dominance of television news by the three networks passed while they were still in their cribs.

45. They have always had a chance to do community service with local and federal programs to earn money for college.

46. Nirvana is on the classic oldies station.

47. Children have always been trying to divorce their parents.

48. Someone has always gotten married in space.

49. While they were babbling in strollers, there was already a female Poet Laureate of the United States.

50. Toothpaste tubes have always stood up on their caps.

51.  Food has always been irradiated.

52. There have always been women priests in the Anglican Church.

53. J.R. Ewing has always been dead and gone. Hasn’t he? 

54. The historic bridge at Mostar in Bosnia has always been a copy.

55. Rock bands have always played at presidential inaugural parties.

56. They may have assumed that parents’ complaints about Black Monday had to do with punk rockers from L.A., not Wall Street.

57. A purple dinosaur has always supplanted Barney Google and Barney Fife. 

58. Beethoven has always been a good name for a dog.

59. By the time their folks might have noticed Coca Cola’s new Tab Clear, it was gone.

60. Walmart has never sold handguns over the counter in the lower 48.

61. Presidential appointees have always been required to be more precise about paying their nannies’ withholding tax, or else.

62. Having hundreds of cable channels but nothing to watch has always been routine. 

63. Their parents’ favorite TV sitcoms have always been showing up as movies.

64. The U.S, Canada, and Mexico have always agreed to trade freely.

65. They first met Michelangelo when he was just a computer virus.

66. Galileo is forgiven and welcome back into the Roman Catholic Church.

67. Ruth Bader Ginsburg has always sat on the Supreme Court.

68. They have never worried about a Russian missile strike on the U.S.

69. It seems the Post Office has always been going broke.

70. The artist formerly known as Snoop Doggy Dogg has always been rapping.

71. The nation has never approved of the job Congress is doing.

72. One way or another, “It’s the economy, stupid” and always has been.

73. Silicone-gel breast implants have always been regulated.

74. They’ve always been able to blast off with the Sci-Fi (SYFY) Channel.

75. Honda has always been a major competitor on Memorial Day at Indianapolis.

-Copyright 2011 Beloit College | 700 College St. Beloit, WI 53511 | 608-363-2000

Of course, I will admit some of these things went over my head because that is my mindset, but some of them really made me thing.  For example, number 20. – DNA fingerprinting and maps of the human genome have always existed.  I mean for me, even though I am not that old, I remember life before DNA.  I think it is rather amazing that the first use of DNA fingerprinting was 1986!

I also took pause at the first mindset – 1. Few in the class know how to write in cursive. With all the chatter and push back Indiana not mandating schools to teach cursive, it is interesting to reflect for a moment if that the current freshman class in college does not use it and they have been out of elementary school for a long time then why are we so worried about the next generation learning cursive.

Other notable mindsets to me were;

15. Colorful lapel ribbons have always been worn to indicate support for a cause.

30. “Viewer Discretion” has always been an available warning on TV shows.

32. Czechoslovakia has never existed.   

68. They have never worried about a Russian missile strike on the U.S.

Its small things, but things we often assume they would know is very much foreign to them and on the flip the things that they think are normal at one point in time did not have their place in our society.

All to often I hear teachers talk about “kids these days.”  The reality is that “kids these days” have a version of normal that is much different then our version of “normal.” The mindset list is one way to get a better understanding of “kids these days!” 🙂

P.S.  – The Mindset Lists for all the years starting with 2002 are available on the Beloit college website.  In addition several books have been published around these lists and I do believe that these while not a specific strategy or teaching tool are important to consider as we move into the first months of a new school year.

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